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Mobile Auctions

The Phantom Mobile Auction extends a highly personalized offering of timely and relevant information to an auction’s client that cannot only be seen as a customer retention service, but also as a generator of incremental transactions derived from the information and alerts delivered.

• Search active and completed items
• View pictures, read item descriptions
• Check on bidding items
• Automatic phone alerts notification for outbid or when items are sold
• Intuitive alerts and messaging support
• Server-side logging and auditing facilities
• Payment options (ie, PayPal, Credit Cards, Bank)

Phantom maintains and regularly updates a database containing technical specifications of over 1,200 mobile phone models from across the world, supporting both a mobile browsers and “over-the-air” downloadable application for Java, Windows CE, Palm and Rim Blackberry operating systems. Competitors only support a limited number of handsets and formats, thereby, reducing mobile handset coverage and ultimately end user adoption.

Processes, graphics and images are thereby automatically adapted to the respective capabilities of the display and browser in use.” Phantom Mobile Platform works with all popular mark-up languages and/or downloadable client applications along with mobile formats and web technologies, e.g. HTML or WML.. It recognizes the mobile device and automatically renders the content in an optimised format.

This feature of the Phantom solution circumvents otherwise seriously impairing issue of finding suitable mobile phones. This ensures that the mobile auction platform does not have to be updated each time a new mobile phone model comes out; a periodic automatic entry of technical specifications in the database would suffice.

Bottom line - The complete support of devices and formats provide auction customers unparalleled end-user mobile coverage and penetration.